By Otoniel Laynez | Novanet Director
"NovaNet Believes in Community Development and the Drive for a Better Quality of Life"
In the municipality of Chajul, Quiché, Guatemala, entrepreneurs face significant challenges. Most new ideas don’t make it past the initial stage, and part of this struggle can be with the high costs of internet connectivity. According to our local analysis, 70% of startup businesses face prohibitely high costs for internet access.
Aware of this reality, NovaNet is committed to breaking down these barriers by providing connectivity solutions that empower local entrepreneurs and open doors to new opportunities.
An example of this is found in Merca-ixil, a digital platform driven by youth from the Ixil region of Guatemala. Officially established in November 2024, Merca-ixil seeks to energize the local economy by marketing regional products through digital channels.
However, as a tech-based startup in its early stage, Merca-ixil faces major challenges due to the high cost of internet access—an obstacle that limits its growth potential and impact on the community.
NovaNet, a social enterprise dedicated to digital inclusion in the Ixil region, is providing critical support to Merca-ixil by facilitating internet access. This effort removes barriers and helps drive the development of this promising initiative.
"Merca-ixil", a digital startup still in its early days, is already demonstrating the transformative power of internet connectivity in the Ixil region. With access to the web, the initiative has established an online presence through its website https://mercaixil.com/, creating a direct channel for marketing local products.
Let’s invest in the future of the Ixil region. Together, we can bring connectivity to even more local ventures!
By Otoniel Laynez | Novanet Director
By Otoniel Laynez | Director of NovaNet
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